
Atomic Habits Book Cover
As a reader of this book before the brief, I was ecstatic to create this entree to the Penguin Book Cover Competition for the Non-Fiction Book: Atomic Habits. This is a book about building and breaking any habit one step at a time. This visual identity takes inspiration from Lichtenburg marks created. This atomic change is the heart of this book cover and visual identity.
As a reader of this book before the brief, I was ecstatic to create this entree to the Penguin Book Cover Competition for the Non-Fiction Book: Atomic Habits. This is a book about building and breaking any habit one step at a time. This visual identity takes inspiration from Lichtenburg marks created. This atomic change is the heart of this book cover and visual identity.
As a reader of this book before the brief, I was ecstatic to create this entree to the Penguin Book Cover Competition for the Non-Fiction Book: Atomic Habits. This is a book about building and breaking any habit one step at a time. This visual identity takes inspiration from Lichtenburg marks created. This atomic change is the heart of this book cover and visual identity.
Role:
Book Cover Design
Book Cover Design
Book Cover Design
Brand Design
Brand Design
Brand Design
Laser Engraving
Laser Engraving
Laser Engraving
Industry:
Penguin Books
Penguin Books
Penguin Books
Year:
2024
2024
2024
What's the brief?
What's the brief?
What's the brief?
What's the brief?
Design a book cover and branding for the non-fiction book Atomic Habits for Penguin Books
Design a book cover and branding for the non-fiction book Atomic Habits for Penguin Books
Design a book cover and branding for the non-fiction book Atomic Habits for Penguin Books
Key Insight
Key Insight
Key Insight
Key Insight
While researching atomic change, Lichtenburg marks (burning wood with high voltage electricity) look very similar to patterns found in both humans and plants.
By collaging and transforming these marks, blurring lines between humans and nature, I could tell a story of change to show the power of an atomic habit.
While researching atomic change, Lichtenburg marks (burning wood with high voltage electricity) look very similar to patterns found in both humans and plants.
By collaging and transforming these marks, blurring lines between humans and nature, I could tell a story of change to show the power of an atomic habit.
While researching atomic change, Lichtenburg marks (burning wood with high voltage electricity) look very similar to patterns found in both humans and plants.
By collaging and transforming these marks, blurring lines between humans and nature, I could tell a story of change to show the power of an atomic habit.
Click here for detailed insight
Click here for detailed insight
Click here for detailed insight
Click here for detailed insight





Research at Waterstones





Prototype Sketches





Book Cover Collage

Laser Engraved Book Cover





Complete Spread
The Identity
The Identity
The Identity
The Identity
Learning a new craft was crucial to spreading message of this book cover and branding.
This visual can be applied to different things, much like the actual book. It can be interpreted as neurons activating, like how a habit is formed.
It can look like the roots of a plant growing, to nurture a new life.
It can be a chemical reaction, on wood and in the brain.
Laser engraving made this the execution of this concept possible, and I’ve grown a much stronger appreciation for it. I’m very proud of this outcome and I’d like to do more bookcover designs in the future.
Learning a new craft was crucial to spreading message of this book cover and branding.
This visual can be applied to different things, much like the actual book. It can be interpreted as neurons activating, like how a habit is formed.
It can look like the roots of a plant growing, to nurture a new life.
It can be a chemical reaction, on wood and in the brain.
Laser engraving made this the execution of this concept possible, and I’ve grown a much stronger appreciation for it. I’m very proud of this outcome and I’d like to do more bookcover designs in the future.
Learning a new craft was crucial to spreading message of this book cover and branding.
This visual can be applied to different things, much like the actual book. It can be interpreted as neurons activating, like how a habit is formed.
It can look like the roots of a plant growing, to nurture a new life.
It can be a chemical reaction, on wood and in the brain.
Laser engraving made this the execution of this concept possible, and I’ve grown a much stronger appreciation for it. I’m very proud of this outcome and I’d like to do more bookcover designs in the future.





Front Cover





Back Cover





Stand





Book and Poster





London Underground Poster





Spotify Audiobook





Atomic Habits Website





Book Store Takeover
